Global Marketing Coordinator
Can you make a truly global team grow market share through collaborative marketing efforts?
A fully penetrated world market in Animal Health is estimated at eight times the current market value. With a no. 1 position in an industry favored by macro trends and benefiting from consumer preferences for safe and natural food, Chr. Hansen Animal Health is well positioned to continue its strong growth trajectory.
Marketing is pivotal in making sure that we expand our position and leverage the opportunities in the market. In our Global Commercial Development team we are 15 highly dedicated colleagues with responsibility for segment strategies, value propositions of our global product portfolio, new launches, and setting the direction for our future innovations.
If your knowledge and professional interest are founded within marketing and you are looking for an opportunity to unfold all of your skills, this position is tailored for you. In Chr. Hansen you will join a very successful, global market leader in our ambitious quest to expand our animal health business through a restructuring of our internal planning systems, and B2B digital marketing strategy. The position will be a very strong launch pad for your future career development within Global Marketing.
In Chr. Hansen we see an enormous potential for growth in the animal health segment. A key part of our growth strategy is heavy investments in a re-structuring and up-scaling of our marketing coordination and planning together with our regional divisions and large distributor network. Based on a lead generating digital marketing strategy, and improved coordination efforts, we are setting sails towards developing full market potential in South America and APAC in addition to our strong position in the European and North American markets. Your main responsibilities will be as follows:
- Coordination of all material creations through our new marketing planning system (MediaTool).
- Drive marketing engagement with distributors and regional sales- and marketing colleagues.
- Technical implementation support to distributors and regional sales- and marketing coordinators.
- Support the development and execution of our new marketing strategy.
- Lead the execution of event marketing (trade shows and conferences) and contribute to the prioritization, especially ensuring solid ROMI.
- Drive customer marketing insight projects through lead reporting and data handling + follow up with sales and distributors on incoming leads.
- Ad hoc assignments.
Besides Global- and Regional Marketing and the rest of the Commercial Development team, your primary contacts will be regional sales teams, R&D, Regulatory and our distributor’s marketing departments. You can look forward to travel 4-5 times per year to meet colleagues and partners all over the world.
Your personal profile
An ideal background for this exciting job could be a couple of years’ experience within a similar position, preferably within the food- or agricultural industry. You can also be newly graduated with a commercial degree. If so, you will need to be in the top 10% of your class. Regardless of your background you must be detail oriented, structured, highly motivated to move our business forward, and always strive to meet high expectations.
- You apply a service minded approach towards your internal and external stakeholders.
- You master the ability to move between strategic and operational levels on a daily basis.
- You have strong communication and relation building skills to secure strong dialogue with our customer groups and internal stakeholders.
To succeed, you must thrive in a very dynamic environment where the only constant is change. You must be able to cope with lack of information and uncertainty without losing your positive mindset and drive for results. As you will be in contact with multiple people – internally and externally – you will need all of your collaboration skills including your ability to understand different agendas in a complex stakeholder landscape.
Commercial Development – your new team
You will join a growing team of 15 highly skilled and motivated colleagues in Animal Commercial Development at the Chr. Hansen headquarters in Hørsholm, approx. 30 minutes drive north of the Copenhagen city center. We are responsible for global product development, portfolio development, strategic marketing, and business strategy within the animal health segment. We are very ambitious and share a dedication for being #1 within our field of expertise. We strongly believe that the road to success is founded on providing each member of the team with freedom to perform.
If you have any questions about the position, please feel free to contact Ida Boesen at DKIDBO@chr-hansen.com.
Please apply online. Here you can enter your details into our CV-bank.
Deadline for applications is 1 November 2017.
Read more about working for Chr. Hansen at: www.chr-hansen.com/career
Chr. Hansen is a global bioscience company that develops natural ingredient solutions for the food, nutritional, pharmaceutical and agricultural industries. The products include cultures, enzymes, probiotics and natural colors, and all solutions are based on strong research and development competencies coupled with significant technology investments. Revenue in the 2015/16 financial year was EUR 949 million. The company has more than 2,800 dedicated employees in 30 countries and main production facilities in Denmark, France, USA and Germany. Chr. Hansen was founded in 1874 and is listed on Nasdaq Copenhagen. For further information, please visit www.chr-hansen.com